Botón de arrepentimientoBotón de arrepentimiento (Withdrawal button)Botón de baja de servicioBotón de baja de servicio (Service cancellation button)

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Self-initiated project

MANTO, a brand for a skincare studio

Eight images and one brand sheet became five pieces, ready to use.

At a skincare studio, clients don't take anything printed home

So the brand lives in the fabric that touches the skin and on the screen where the booking happens, more than on stationery.

The green is in the uniform, the headband and the upholstery of the treatment bed, and it appears inside every image as one more object. That keeps the pieces reading as the same place even when the treatment changes.

MANTO brand sheet
Brand sheet: surfaces, color, type and usage rules.

Eight treatments that have to read as one plan

A studio sells its treatments as multi-session plans. If the pieces look like one-off services, they don't help sell the plan. Continuity comes from repeating the light and the framing from one image to the next.

Facial cleanse Brow shaping Radiofrequency Pressotherapy Waiting room

All nine posts together

Visitors open the profile and see nine posts at once. In all nine, the green sits inside the scene and the light repeats, so the grid reads as a process.

MANTO profile
The full profile, with the nine posts.

Five pieces from a single image

The text sits inside the image with no band or shadow behind it: the image is composed with room left for the words.

Feed post
Feed post.
Story
Story, with the sticker area kept clear.
Ad in context
The ad as it appears in the feed, copy and button included.

The menu says how long each treatment takes

It's the first thing a client needs to know to decide whether to come in today or book another day. Treatments are grouped by duration, and add-ons are listed separately.

Treatment menu
Treatment menu, A4.

Appointment messages in the same voice

The messages that confirm, remind and offer the next appointment use the same voice as the posts.

Appointment messages
The three messages around one appointment.

MANTO is a self-initiated MARKT project: we created the studio, its address and its brand for this work, and they don't correspond to any client. The images were generated with AI under a commercial-use license.

With a client, the brand is built from their own photographs, name and services.

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MARKT · brand systems and content for service businesses
markt.com.ar

Consultas y reclamos: por escrito, mediante el formulario de contacto o a marcos@markt.com.ar. Área responsable: Atención al cliente — Marcos Tineo. Horario de atención: lunes a viernes, de 9 a 17 h (hora de Argentina). Plazo de respuesta: 48 horas hábiles.

Enquiries and complaints: in writing, through the contact form or to marcos@markt.com.ar. Responsible department: Customer Service — Marcos Tineo. Service hours: Monday to Friday, 9:00 to 17:00 (Argentina time, UTC-3). Response time: 48 business hours.

Defensa del Consumidor: Ley 24.240 · Defensa del Consumidor de la Nación (autoridad nacional de aplicación)

Consumer protection: Law No. 24.240 (Ley 24.240) · Defensa del Consumidor de la Nación (national consumer protection authority)

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